Google Consultant and Internet Strategist

SEO - SEO Roles - Google Consultant


What is a Google Consultant ?

A Google Consultant is an expert who can provide you with professional search engine optimisation advice and/or services for the search engine Google (please see the longer explanation at the bottom of the page for more detailed information).

 

Why should I be so interested in Google ?

Google is the most important search engine out there and currently handles about 70% of all UK searches yes 70%.

To cut a long story short if your not in Google you are really missing out on most of the Uk market and significantly ruining your chances of internet supremacy.

Google is a very complex search engine but with a good Google Consultant it is possible to get great top 10 placements for desirable search terms if you follow the correct rules.

Google takes over 1000 things in to consideration when placing pages into its search results so you must ensure that you are meeting Google's strict criteria.

If you are really are serious about your business then you need Google and that is where a good Google Consultant comes in and can make the difference between being seen at number 1 or being invisible at number 1,334,002.

 

What can Google Consultant Ben Norman do for me ?

I can and will make sure that you succeed in Google so that your business is a success and gets the exposure it truly deserves.

I can help you take your business to the next level by increasing your online visibility and bringing people to your website through Google.

In my role as a Google Consultant I have achieved many top positions in Google for profitable search terms and have many delighted clients

I can help you with every aspect of your online promotion including but not limited to:

  • Finding the correct keywords (terms searched for in search engines) for your particular business.
  • Optimising your current website for the Google search engine according to the new keywords.
  • Adding and correcting relevant meta, title and alt tags.
  • Improving your site usability and structure to ensure good Google search engine rankings.
  • Create and manage PPC (pay per click) campaigns to jump start you business using the Google Adwords Program.
  • Carry out web analytics and advanced visitor behaviour analysis to improve conversion.

When I undertake a new project I will make you aware of all that it entails and that includes costs and timescale's.

None of us likes nasty surprises and that is why I believe strongly in forming strong and honest relationships with all of my customers.

Please remember Google Consultants are like anything else there are good ones and bad ones so always check references before handing over money.

 

Google consultant Explanation From Wikipedia, the free encyclopedia.

SEOSEO RolesGoogle Consultant

A Google consultant is a person or company specializing in search engine optimization (SEO) for the Google search.

Because Google is the most widely used internet search engine the commercial importance of achieving a good page rank on Google has grown hugely for many companies - particularly those businesses that rely on internet marketing to attract visitors or customers to their websites.

While it is possible for companies to buy position on Google using the Google AdWords system the results tend not to be regarded by those conducting the search as particularly authentic or as unbiased as the page rankings. Also, it can be very expensive to advertise with popular keywords.

As Google's popularity increased companies tried improving their rankings first by using Google bombing in which they created many different sites all linked to one another through a particular word. This gave the site a high ranking when the word was searched for. This "abuse" threatened the utility of Google as a search engine so Google responded by adapting its top secret web crawler technologies and ranking algorithms.

In turn SEO consultants tried to reverse engineer the Google technology in order to gain advantage in the page rankings. So started a struggle between Google and SEO consultants.

As it became more and more difficult to trick the Google system—so the Google consultants became more and more specialised in their work to improve the Google rankings of their clients (eventually to the point where they don't work on any other search engine). The careful use of copywriting, linking strategies and the frequency and timing of updated content can all help move sites up the rankings; the closer a site is to the top of the first page of results delivered by Google the more likely it is that the person searching will click on the link.

The boom in popularity of personal Blogs and Blogging has also had an impact on the way sites are ranked; this is reflected in the purchase of blogger.com by Google

Google and the Google Consultants have more or less reached a détente where Google gives a certain amount of advice to Google consultants on how best to edit or engineer webpages to allow them to be indexed properly. However since Google is now listed on NASDAQ and its commercial success depends to a great extent on selling AdWords by auction it remains to be seen if the symbiotic relationship between Google and the Google consultants will survive.

 

For more information please contact me know for a free assessment of your website.

Copyright 2004 Ben Norman