SEO Blog

There’s a perceived logic amongst some that somehow having more domains will improve your chances of gaining traffic. Well, theoretically yes, there is some truth to that. The only issue comes when you have numerous domains hosting the exact same site.

This means the whole structure, all the content, even the design is the same, the only difference is in the URL. In terms of traffic, the only real benefit this carries is if somebody should actually stumble upon the site by entering your address directly. Not only is that highly unlikely, but it could be doing more damage than good.
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Everybody wants to have their company seen online. Unfortunately of course there are always those pesky competitors who keep appearing and taking away some of your share of the search traffic. What can you do to stop them getting in on the act? How about hosting a number of different websites?

You’d be surprised how often people still choose to take this route. Whilst it is a practice that should have died off when the dotcom bubble burst, somehow it has survived.

The theory behind it is sound enough. I’ve got one website that is ranking well, perhaps even at the top of Google, why not build another one and get more visitors? That way you push your competitors further down the list, get more business and maybe boost your coffers a little. The perfect plan…
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Nobody is perfect. Online, accidents do happen and sometimes servers malfunction. However, if you find your site’s host is faultier than most, it could be time to move on.

Unreliability is a pet hate for visitors and webmasters everywhere. Whether you’re already on the site or just trying to visit it, server failure will ensure that you go no further. This unexpected downtime can have a dramatic effect on your site’s performance and could well undermine the hard work you’ve been doing behind the scenes.

SEO takes time and effort to implement. If you’ve managed to get your site to rank up near the top of the search engines for all your key phrases and have experienced a major rise in traffic, the last thing you want is for unexpected downtime to send visitors packing.
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