26 October, 2010 8:26 am | Posted by Ben Norman
I’m always talking about ways in which you can dig a bit deeper to get links. But more often than not, the best solutions are also the simplest. If you want links, then being positive, proactive and keeping an ear to the ground can really be your best friend.
Here’s a simple but great way to get links.
As you already know, commenting on blogs will often result in a link. Admittedly they will often be nofollowed automatically; however, that doesn’t mean that they have no value whatsoever.
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13 September, 2010 1:14 pm | Posted by Ben Norman
The SEO industry doesn’t stand still. As is evidenced by the recent Google Instant update [see: Why Google Instant Won't Destroy SEO], anything can come along and shift the focus of the work done and the way in which you have to approach optimisation. For this reason your efforts to educate yourself on SEO should never stop.
Google could announce tomorrow that inbound links from sites of PR 2 or below won’t count towards your site’s overall strength anymore. As unimaginable as that is (both in the sense of the content of the announcement and the fact that Google would make it in the first place), the need to keep up with the latest thinking on the subject and amend your understanding is vital.
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21 June, 2010 3:23 pm | Posted by Ben Norman
It might not seem like the most obvious link building tactic, but other blogs and forums provide a great opportunity to really give your website a boost.
Most will offer you the opportunity to include a link back to your site within the author’s name or indeed within the comment itself; whilst many may be nofollowed, occasionally you’ll find a site with decent PageRank that will allow the full strength of a link to be passed on. Where this happens, make sure you pounce.
But what do you write in one of these forum posts or blog comments? Well, the best thing to do is simply respond honestly. Don’t write the turgid kind of ‘completely agree’ response that offers little value or imagination. Read the post, see what the forum members say and write something that will add to the conversation, not detract from it entirely.
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