SEO Blog

This might just be one of the oldest tricks in the SEO book. When search engines were ranking pages based on their keyword density it was a great way for site owners to give their pages a little artificial boost.

Unfortunately this mentality should have died out with AltaVista.

Sadly though people are still confusing the notion of creating keyword optimised content with blatant spamming and stuffing. But of course there are mixed signals coming from industry professionals like myself.
(more…)

Plenty of people have tried, but almost all have failed to get around Google’s pretty strict rules. All search engines hate to be made to look stupid, they dislike even the notion of another individual profiting from breaking their rules. Therefore they work doubly hard to detect such issues and are inclined to punish suitably.

So how might you consider gaming the system?

How about getting a few sites ranking for the same phrase? Clever in principle, horribly transparent in reality.
(more…)

Search engine optimisation is by definition a series of processes designed to make a website stronger and improve its chances of gaining an improved ranking within SERPs for a range of key terms. When everything is done properly, this is exactly what you should achieve; however, there are a few pitfalls that you need to be aware of.

Whilst SEO is something that all websites need to do, it isn’t looked upon too kindly by the search engines. Their algorithms have become increasingly complex to rid the internet of some of the more damaging SEO techniques (known as black hat SEO) that were so virulent many moons ago. This all means that you have to be really clever and make sure that you are always adhering to the search engines codes and statutes.
(more…)

It’s hard to believe that keyword stuffing was ever acceptable and that it did in fact help many sites to rank higher in the search engines. Today this is no longer the case. The likes of Google have cottoned on to these sites that used keywords at a density of up to (and often beyond) 20%, adjusting algorithms to ensure that they can no longer fool the system.

Keyword stuffing was, as the name suggests, all about getting as many keywords on a page as possible. This in turn was supposed to result in higher rankings on the major search engines and therefore drive more traffic to a site. Thankfully this practice has now been outmoded and all but eradicated. However, that doesn’t mean that some website owners aren’t still tempted to give it a go.
(more…)

Keyword stuffing is the process of filling your website with long lists of keywords. This is done with the sole purpose being to higher the keyword weight on your pages and get you ranked higher in the search engines.

There are many different ways you can keyword stuff including:

• Using hidden text
• Listing keywords in plain view
• Using the hidden input tag
• Repeating keywords in the Meta
• Hiding keywords in the Comments tags

This is a black hat technique and should be avoided at all costs if you value the longevity of your website rankings.