SEO Blog

Whilst there is plenty that you can do to improve your site under your own steam, sometimes it’s just as good getting a bit of a free ride. Finding ways of getting new links and working out what keywords to target next can be a bit of a chore, particularly when you hit a creative brick wall. So why not let your competitors do some of the legwork?

We’re all in the same boat when it comes to search engine rankings. We all want a competitive advantage and will work hard to ensure that we get to the top. Unfortunately there will always come a time where you have to find new avenues to explore and you won’t be flush with ideas. By studying a competitor’s link profile you can gain ‘inspiration’. By reviewing more competitor’s, you can be all the more inspired.

Okay, so that might sound a little underhanded, and I guess it is, but everybody is doing it all the time – your site included. Even using something freely available like Yahoo Site Explorer will give you an idea of the strong links that a site is receiving, which will allow you to find directories, blogs and websites that might be able to throw a link your way too.
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