Comments on: Is it Worth Optimising for Yahoo or Bing? http://www.ben-norman.co.uk/blog/seo/is-it-worth-optimising-for-yahoo-or-bing/ SEO Consultant / SEO Expert Wed, 05 Jun 2013 08:32:42 +0000 hourly 1 http://wordpress.org/?v= By: Ben Norman http://www.ben-norman.co.uk/blog/seo/is-it-worth-optimising-for-yahoo-or-bing/#comment-567 Ben Norman Mon, 28 Jun 2010 13:05:05 +0000 http://www.ben-norman.co.uk/blog/?p=506#comment-567 Hi Chad, for figures on search engine market share I would recommend Hitwise here in the UK http://www.hitwise.com/uk and for US figures either Hitwise US or ComScore http://www.comscore.com/Press_Events/Press_Releases/2010/6/comScore_Releases_May_2010_U.S._Search_Engine_Rankings.

These are two of the more reliable sources of search engine data. Although unfortunately I don’t know of any sources that show the buying intention of users of Yahoo, Bing and Google.

]]> By: Chad Walls - Tutor Guy http://www.ben-norman.co.uk/blog/seo/is-it-worth-optimising-for-yahoo-or-bing/#comment-557 Chad Walls - Tutor Guy Sat, 26 Jun 2010 02:56:55 +0000 http://www.ben-norman.co.uk/blog/?p=506#comment-557 I would also like to point out that there is also a difference in the type of queries done using each search engine. I am not 100% certain of the statistics but apparently 80% of queries on Google are for general information, 10% for finding a location, and only 10% for finding services and/or products. I know Bing and Yahoo are receiving a higher percentage of queries for products and services. Bing and Yahoo only make up 10% of the search engine market in the UK but that 10% may yield a greater percentage of qualified customers depending on your industry. Also, for those who sell products online may want to target the United States where Yahoo and Bing consist of 30% of the search engine market. If anyone knows where I can find more accurate data to support this please let me know. This type of market information isn’t easy to find.

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