Do You Yahoo?

26 November, 2008 11:45 am | Posted by Ben Norman

I was doing some research on Yahoo yesterday and it got me thinking does anyone really use yahoo that seriously for business?

I have 2 of my own sites that rank really well on Yahoo for terms that convert well on Google yet I recall 1 conversion in say the last 2 years that came from Yahoo.

I know the stats will say 7% of UK search traffic is going through Yahoo but does it really convert well for business? I would answer my own question with a “no it doesn’t”

I think the more popular belief that if you want to get good traffic to your business then you need to be ranked well in Google is very much true.

I would like to note that I believe that there must be businesses out there doing very well out of Yahoo I just don’t happen to operate in those sectors I guess!

But if you do please let me know because id love to prove that business online is just coming down to your Google position as that would put us in a very vulnerable position.

Ben Norman is a leading UK SEO Consultant and has extensive knowledge of search engine marketing. A regular writer on the subject, Ben’s first book, ‘Getting Noticed on Google’ has sold over 25,000 copies and the second edition has sold over 30,000 copies. Ben’s comprehensive knowledge is written in a straightforward and easily understandable way.

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