8 December, 2008 4:46 pm | Posted by Ben Norman
I still find many sites that are using hidden text to stuff their keywords within a the pages of their websites to get higher rankings.
This is a big no no and should defiantly be avoided as when the search engines twig as to what you are doing you will more than likely get your domain banned.
In some instances its not the website owners doing it can be down to the SEO Consultant hired to do the job but never the less the website is the entity that will end up getting banned.
To check to see if you have hidden text on ny of your pages just navigate to the page and press CTRL & A which will select all the text on the page and if there is and hidden text you will be able to see it.
24 November, 2008 6:37 pm | Posted by Ben Norman
Do you spam the search engines?
Now before you say no consider this. Many companies will have a UK and US presence and so have a .com and .co.uk website address. This is fine and a good idea but now is when it normally goes wrong.
Instead of having the website hosted on one of the website addresses and then redirecting the other to it using a 301 redirect they go and put the content on both sites. Bad move and thus you are spamming the search engines and will likely have one of them removed as this is classed as duplicate content.
Now as i said the best way to do this is to use a 301 redirect to redirect the domain you are not going to use at the one you are. Which one you use is down to you and there arguments for both that I wont go into here but just ensue you don’t have sites that are a carbon copy of each other online as it will do you no good.